INVESTMENT THESIS
Aya Charge is building Ghana’s first national EV charging network by leveraging exclusive access to 30 prime fuel-station locations in one of Africa’s safest and fastest-growing economies - entering early, when the market is uncontested and ready for electrification.
1. Ghana: A Strategic Market for Early EV Infrastructure Deployment
Ghana combines demographic scale, economic resilience, and relative regional stability - all essential ingredients for early EV infrastructure investment and first-mover advantage.
National Overview
Population
35 Million (2025 est.)
Urbanisation
58% urban
Stability
Recognised as one of West Africa’s most politically stable and investor-friendly environments
Economic Profile
USD 83 billion (2024) with sustained medium-term growth
Mobility
High reliance on road-based transport, with intense commercial movement along the north–south corridor
This positions Ghana as a high-potential early-electrification market with clear operational pathways for a charging operator.
2. Total Addressable Market: Commercial and Enterprise Fleets
Electrification in emerging markets typically begins with high-utilisation fleets, where predictable daily vehicle activity produces stable, repeat charging demand. Based on sector analyses, operator data, and market benchmarks for economies of similar size, Ghana’s combined commercial fleet base - including taxis, ride-hailing vehicles, delivery fleets, motorcycles, corporate vans, and light commercial vehicles - is estimated at:
30,000 to 60,000 electrifiable fleet vehicles
Ride-hailing ecosystem
Thousands of vehicles operate through Uber, Bolt, and Yango across Accra, Kumasi, and regional cities - providing a clear early-adopter segment.
This population forms the initial TAM for Aya Charge’s enterprise-focused charging rollout.
3. The Core Market Failure: Infrastructure & Demand Blockage
Ghana’s electrification potential is constrained by three systemic barriers
1. Minimal Public EV Charging Infrastructure​​
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No integrated public charging network.
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No inter-city charging availability.
2. Demand–Infrastructure Deadlock
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Fleets are unwilling to adopt EVs without available charging.
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Infrastructure developers are unwilling to deploy without visible demand.
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Result: a structural stalemate preventing adoption.
3. High Early-Market Perceived Risk
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OEMs, corporates, and financiers hesitate without a credible CPO providing reliability, uptime, and standards.
Aya Charge is designed to resolve this deadlock by acting as the first credible charging operator with real estate certainty and a scalable national model.
4. Aya Charge: Ghana’s First Inter-City Charging Network
Aya Charge is positioned to establish the country’s inaugural north–south electric mobility corridor, underpinned by exclusive site access and targeted fleet partnerships.
Anchor Asset: 30 Fuel-Station Locations
Guaranteed access to a nationally distributed fuel-retail network enables rapid deployment on high-visibility, grid-connected, commercially proven sites — the strongest structural moat in the market.
Phase 1: Enterprise Fleet Electrification​
Initial deployments focus on the highest-utilisation segments:
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Ride-hailing fleets (Uber, Bolt, Yango)
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Delivery and logistics operators
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Corporate fleets
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Light commercial vehicles (LCVs)
Phase 2: Public Charging Network
Following commercial adoption, Aya Charge will expand availability to private EV users and broader public demand.
National Corridor Deployment
A complete inter-city spine connecting:
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Accra → Airport District → Kumasi → Tamale → Northern Corridor
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This corridor becomes the backbone of Ghana’s EV mobility ecosystem — the first reliable long-distance charging route in the country.
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Ghana is entering its electrification decade, and Aya Charge is building the infrastructure that will enable it. We are now engaging with partners who share our ambition to shape the country’s EV future - including fleets, OEMs, hardware suppliers, and early investors. For organisations seeking meaningful, long-term participation in Ghana’s mobility transition, now is the time to connect with us.